We Stammer. It’s How We Talk.
STAMMA is the British Stammering Association, a charity advocating for people who stammer across the UK. As part of an awareness campaign, the identity highlights the simple yet powerful message: “It’s how we talk.” The campaign visuals combine bold typography and vibrant colour blocks with authentic black-and-white portraits of people who stammer. The result is a striking, human-centred design that challenges stereotypes and reframes stammering as just another way of speaking. is the British Stammering Association, a charity advocating for people who stammer across the UK. As part of a nationwide awareness campaign, the identity highlights the simple yet powerful message: “It’s how we talk.” The campaign visuals combine bold typography and vibrant colour blocks with authentic black-and-white portraits of people who stammer. The result is a striking, human-centred design that challenges stereotypes and reframes stammering as just another way of speaking.